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Research papers

Skiing uphill

If you want to know where to go, then skii uphill. That way you are not following everyone else. This paper was born out of the belief that flavours could be considered differently in product development. As such, it is tasked with exploring...

Catalogue: Asia Pacific 2011: Increasing Value Through Simplicity
Author: Sanja Burns
March 20, 2011
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Citation

Burns, S. (2011a, March 20). Skiing uphill. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/skiing-uphill